Quiénes Somos ESIC

Nuestro Manifiesto

ESIC Medellín no es solo una escuela. Es un movimiento de mentes valientes. Creemos en el marketing con propósito, la economía que transforma, y la tecnología que mejora vidas.

Aquí se piensa distinto. Se actúa con ética. Se impacta con sentido.

No formamos egresados. Formamos transformadores.

Si vienes a encajar, este no es tu lugar. Si vienes a cambiar el juego, bienvenido a casa.

ESIC Medellín — diseñando futuros.

Lo que nos mueve

Interna­cionalización

Tu transformación es nuestra manera de cambiar el mundo.

Innovación

Aprendizaje continuo para anticipar y liderar los cambios del mercado.

Ética

Formamos líderes responsables, con impacto social y empresarial.

Resultados

Metodologías que convierten el conocimiento en acciones medibles.

Nuestros
Miembros
Fundadores

Trayectoria & Presencia Global

CIFRAS Y
RECONOCIMIENTO

ESIC España
TOP 1
Marketing y Economía Digital
62K+
Alumni de 80+ nacionalidades
60
Años formando profesionales
Conoce ESIC España
ESIC Medellín
+3,000
Participantes de programas a la medida
230
Máster graduados
350
Estudiantes de pregrado activos
Conoce ESIC Medellín

Transformamos el talento en impacto real

Más de seis décadas formando líderes que entienden el mercado, innovan con propósito y construyen el futuro de los negocios.

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function ZFAdvLead(){ } ZFAdvLead.utmPValObj = ZFAdvLead.utmPValObj || {}; ZFAdvLead.utmPNameArr = new Array('utm_source','utm_medium','utm_campaign','utm_term','utm_content','utm_ad_name','utm_adset_name');ZFAdvLead.utmcustPNameArr = new Array('utm_ad_name','utm_adset_name');ZFAdvLead.isSameDomain = false; ZFAdvLead.prototype.zfautm_sC = function( paramName,path,domain,secure ){ var value = ZFAdvLead.utmPValObj[paramName]; if ( typeof value !== "undefined" && value !== null ){ var cookieStr = paramName + "=" + encodeURIComponent( value ); var exdate=new Date(); exdate.setDate(exdate.getDate()+7); cookieStr += "; expires=" + exdate.toGMTString(); cookieStr += "; path=/"; if ( domain ) { cookieStr += "; domain=" + encodeURIComponent( domain ); } if ( secure ) { cookieStr += "; secure"; } document.cookie = cookieStr; } }; ZFAdvLead.prototype.zfautm_ini = function (){ this.zfautm_bscPCap(); var url_search = document.location.search; for (var i = 0; i < ZFAdvLead.utmcustPNameArr.length ; i ++){ var zf_pN = ZFAdvLead.utmcustPNameArr[i]; var zf_pV; if ( zf_pN == 'referrername' ) { zf_pV = ( document.URL || '' ).slice( 0, 1500 ); } else { zf_pV = this.zfautm_gP(url_search, zf_pN); if (zf_pV == undefined || zf_pV == ''){ zf_pV = this.zfautm_gC(zf_pN); } } if ( typeof zf_pV !== "undefined" && zf_pV !== null & zf_pV != "" ) { ZFAdvLead.utmPValObj[ zf_pN ] = zf_pV; } } for (var pkey in ZFAdvLead.utmPValObj) { this.zfautm_sC(pkey); } }; ZFAdvLead.prototype.zfautm_bscPCap = function () { var trafSrc = this.zfautm_calcTrafSrc(); if ( trafSrc.source != "" ) { ZFAdvLead.utmPValObj.utm_source = trafSrc.source; } if ( trafSrc.medium != "" ) { ZFAdvLead.utmPValObj.utm_medium = trafSrc.medium; } if ( trafSrc.campaign != "" ) { ZFAdvLead.utmPValObj.utm_campaign = trafSrc.campaign; } if ( trafSrc.term != "" ) { ZFAdvLead.utmPValObj.utm_term = trafSrc.term; } if ( trafSrc.content != "" ) { ZFAdvLead.utmPValObj.utm_content = trafSrc.content; } } ZFAdvLead.prototype.zfautm_calcTrafSrc = function() { var u1='', u2='', u3='', u4='', u5=''; var search_engines = [['bing', 'q'], ['google', 'q'], ['yahoo', 'q'], ['baidu', 'q'], ['yandex', 'q'], ['ask', 'q']]; //List of search engines var ref = document.referrer; ref = ref.substr(ref.indexOf('//')+2); ref_domain = ref; ref_path = '/'; ref_search = ''; // Checks for campaign parameters var url_search = document.location.search; if(url_search.indexOf('utm_source') > -1 || url_search.indexOf('utm_medium') > -1 || url_search.indexOf('utm_campaign') > -1 || url_search.indexOf('utm_term') > -1 || url_search.indexOf('utm_content') > -1) { u1 = this.zfautm_gP(url_search, 'utm_source'); u2 = this.zfautm_gP(url_search, 'utm_medium'); u3 = this.zfautm_gP(url_search, 'utm_campaign'); u4 = this.zfautm_gP(url_search, 'utm_term'); u5 = this.zfautm_gP(url_search, 'utm_content'); } else if ( this.zfautm_gP(url_search, 'gclid')) { u1 = 'Google Ads'; u2 = 'cpc'; u3 = '(not set)'; if ( !ZFAdvLead.utmcustPNameArr.includes('gclid') ) { ZFAdvLead.utmcustPNameArr.push('gclid'); } } else if(ref) { var r_u1 = this.zfautm_gC('utm_source'); var r_u2 = this.zfautm_gC('utm_medium'); var r_u3 = this.zfautm_gC('utm_campaign'); var r_u4 = this.zfautm_gC('utm_term'); var r_u5 = this.zfautm_gC('utm_content'); if ( typeof r_u1 === "undefined" && typeof r_u2 === "undefined" && typeof r_u3 === "undefined" && typeof r_u4 === "undefined" && typeof r_u5 === "undefined") { // separate domain, path and query parameters if (ref.indexOf('/') > -1) { ref_domain = ref.substr(0,ref.indexOf('/')); ref_path = ref.substr(ref.indexOf('/')); if (ref_path.indexOf('?') > -1) { ref_search = ref_path.substr(ref_path.indexOf('?')); ref_path = ref_path.substr(0, ref_path.indexOf('?')); } } u2 = 'referral'; u1 = ref_domain; // Extract term for organic source for (var i=0; i -1){ u2 = 'organic'; u1 = search_engines[i][0]; u4 = this.zfautm_gP(ref_search, search_engines[i][1]) || '(not provided)'; break; } } } else { if ( typeof r_u1 !== "undefined" ) { u1 = r_u1; } if ( typeof r_u2 !== "undefined" ) { u2 = r_u2; } if ( typeof r_u3 !== "undefined" ) { u3 = r_u3; } if ( typeof r_u4 !== "undefined" ) { u4 = r_u4; } if ( typeof r_u5 !== "undefined" ) { u5 = r_u5; } } } else { var r_u1 = this.zfautm_gC('utm_source'); var r_u2 = this.zfautm_gC('utm_medium'); var r_u3 = this.zfautm_gC('utm_campaign'); var r_u4 = this.zfautm_gC('utm_term'); var r_u5 = this.zfautm_gC('utm_content'); if ( typeof r_u1 === "undefined" && typeof r_u2 === "undefined" && typeof r_u3 === "undefined" && typeof r_u4 === "undefined" && typeof r_u5 === "undefined") { var locRef = document.URL; locRef = locRef.substr(locRef.indexOf('//')+2); if (locRef.indexOf('/') > -1) { locRef = locRef.substr(0,locRef.indexOf('/')); } u1 = locRef; u2 = 'referral'; } else { if ( typeof r_u1 !== "undefined" ) { u1 = r_u1; } if ( typeof r_u2 !== "undefined" ) { u2 = r_u2; } if ( typeof r_u3 !== "undefined" ) { u3 = r_u3; } if ( typeof r_u4 !== "undefined" ) { u4 = r_u4; } if ( typeof r_u5 !== "undefined" ) { u5 = r_u5; } } } return { 'source' : u1, 'medium' : u2, 'campaign': u3, 'term' : u4, 'content' : u5 }; } ZFAdvLead.prototype.zfautm_gP = function(s, q) { try{ var match = s.match('[?&]' + q + '=([^&]+)'); if ( match ) { if ( match[1].length > 199 ) { var raw = decodeURIComponent(match[1]); raw = raw.replace(/[^A-Za-z0-9_]/g, ''); return raw.slice( 0, 199 ); } else { return decodeURIComponent(match[1]); } } else { return ''; } } catch(e){ return ''; } } ZFAdvLead.prototype.zfautm_gC = function( cookieName ){ var cookieArr = document.cookie.split('; '); for ( var i = 0 ; i < cookieArr.length ; i ++ ){ var cookieVals = cookieArr[i].split('='); if ( cookieVals[0] === cookieName && cookieVals[1] ) { return decodeURIComponent(cookieVals[1]); } } }; ZFAdvLead.prototype.zfautm_gC_enc = function( cookieName ){ var cookieArr = document.cookie.split('; '); for ( var i = 0 ; i < cookieArr.length ; i ++ ){ var cookieVals = cookieArr[i].split('='); if ( cookieVals[0] === cookieName && cookieVals[1] ) { return cookieVals[1]; } } }; ZFAdvLead.prototype.zfautm_iframeSprt = function () { var zf_frame = document.getElementsByTagName("iframe"); for(var i = 0; i < zf_frame.length; ++i){ if((zf_frame[i].src).indexOf('formperma') > 0 ){ var zf_src = zf_frame[i].src; for( var prmIdx = 0 ; prmIdx < ZFAdvLead.utmPNameArr.length ; prmIdx ++ ) { var utmPm = ZFAdvLead.utmPNameArr[ prmIdx ]; utmPm = ( ZFAdvLead.isSameDomain && ( ZFAdvLead.utmcustPNameArr.indexOf(utmPm) == -1 ) ) ? "zf_" + utmPm : utmPm; var utmPmregex = new RegExp("[?&]" + utmPm + "="); if ( ! utmPmregex.test(zf_src) ) { var utmVal = this.zfautm_gC_enc( ZFAdvLead.utmPNameArr[ prmIdx ] ); if ( typeof utmVal !== "undefined" ) { if ( utmVal != "" ){ if(zf_src.indexOf('?') > 0){ zf_src = zf_src+'&'+utmPm+'='+ utmVal; }else{ zf_src = zf_src+'?'+utmPm+'='+ utmVal; } } } } } if ( zf_frame[i].src.length < zf_src.length ) { zf_frame[i].src = zf_src; } } } }; ZFAdvLead.prototype.zfautm_DHtmlSprt = function () { var zf_formsArr = document.forms; for ( var frmInd = 0 ; frmInd < zf_formsArr.length ; frmInd ++ ) { var zf_form_act = zf_formsArr[frmInd].action; if ( zf_form_act && zf_form_act.indexOf('formperma') > 0 ){ for( var prmIdx = 0 ; prmIdx < ZFAdvLead.utmPNameArr.length ; prmIdx ++ ) { var utmPm = ZFAdvLead.utmPNameArr[ prmIdx ]; var utmVal = this.zfautm_gC( ZFAdvLead.utmPNameArr[ prmIdx ] ); if ( typeof utmVal !== "undefined" ) { if ( utmVal != "" ) { var fieldObj = zf_formsArr[frmInd][utmPm]; if ( fieldObj ) { fieldObj.value = utmVal; } } } } } } }; ZFAdvLead.prototype.zfautm_jsEmbedSprt = function ( id ) { document.getElementById('zforms_iframe_id').removeAttribute("onload"); var jsEmbdFrm = document.getElementById("zforms_iframe_id"); var embdSrc = jsEmbdFrm.src; for( var prmIdx = 0 ; prmIdx < ZFAdvLead.utmPNameArr.length ; prmIdx ++ ) { var utmPm = ZFAdvLead.utmPNameArr[ prmIdx ]; utmPm = ( ZFAdvLead.isSameDomain && ( ZFAdvLead.utmcustPNameArr.indexOf(utmPm) == -1 ) ) ? "zf_" + utmPm : utmPm; var utmVal = this.zfautm_gC_enc( ZFAdvLead.utmPNameArr[ prmIdx ] ); if ( typeof utmVal !== "undefined" ) { if ( utmVal != "" ) { if(embdSrc.indexOf('?') > 0){ embdSrc = embdSrc+'&'+utmPm+'='+utmVal; }else{ embdSrc = embdSrc+'?'+utmPm+'='+utmVal; } } } } jsEmbdFrm.src = embdSrc; }; var zfutm_zfAdvLead = new ZFAdvLead(); zfutm_zfAdvLead.zfautm_ini(); if( document.readyState == "complete" ){ zfutm_zfAdvLead.zfautm_iframeSprt(); zfutm_zfAdvLead.zfautm_DHtmlSprt(); } else { window.addEventListener('load', function (){ zfutm_zfAdvLead.zfautm_iframeSprt(); zfutm_zfAdvLead.zfautm_DHtmlSprt(); }, false); }